The Art of Conversation: Creating Community in Your Inbox

Welcome to this episode of Digital Coffee: Marketing Brew! I’m your host, Brett Deister, and today we’re diving into the magic of building community through email marketing. Joining me is Paul Gowder, owner of powwows.com, an esteemed online community celebrating Native American arts and culture for over 25 years. Paul shares his unique insights into transforming email from a simple communication tool into a vibrant community hub. We discuss the old-school charm of email marketing, how to effectively communicate and engage with your audience, and the art of personalizing your approach to build authentic relationships. Whether you’re a marketer or just curious about email strategies, this conversation will inspire you to see email marketing in a whole new light. So settle in with your favorite brew and let’s get started!

Speaker Bio:

Paul Gowder is a passionate advocate for Native American culture and the founder of powellows.com, a platform dedicated to fostering understanding and connection with Native American traditions. His venture serves as a vital resource for Native individuals seeking to maintain ties with their heritage and for those curious about exploring these rich cultural traditions. Through a variety of educational offerings, including articles, podcasts, and live videos, Paul ensures that powwows and the broader cultural experiences are accessible to all. His work encourages public participation and aims to bridge communities by inviting everyone to experience and appreciate the vibrant tapestry of Native American culture.

TimeStamp:

Three Fun Facts:

1. Paul Gowder, the guest, is a sweet tea fan from the South and prefers frappuccinos or nitro cold brews over straight coffee.
2. Paul is the owner of powwows.com, a significant online community platform focused on celebrating Native American arts and culture for over 25 years.
3. Paul believes that community is not just about massive group interactions, like on Facebook, but can also be effectively nurtured through email by creating a sense of belonging.